Photography Pearson
Photography Pearson
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Apple Takes Aim at Education With iBooks 2 and Textbook Publishing Tools (readwriteweb)
Not happy to have shaken up only half a dozen industries, Apple officially
unveiled what the company hopes is the next phase in textbooks. Starting
today, iBooks 2 will be available in the iTunes App Store. The update will
provide access to Apple's new breed of interactive textbooks, which are aimed
at high school students and will cost $14.99 each. To help populate the store,
the company is also launching a suite of digital publishing tools for authors.
Phil Schiller, Apple's VP of Worldwide Marketing, revealed the company's plans
this morning.
Apple's new digital textbooks will be available through the iBookstore and
will feature much more rich and interactive components than their existing,
consumer-focused e-books. In a demo at today's press event in New York City,
the company demoed a science textbook complete with video, rich graphics,
multitouch support and thumbnail-based navigation.
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Textbooks sold through iBooks 2 will allow for a far more interactive learning
experience than their paper counterparts. Glossary terms can be looked up
instantly, the index of each book contains links to the appropriate sections
and each chapter closes out with an interactive Q&A for students. Books can
come with built-in flash cards for ...
Bestival 2011 photography montage by Thom Pearson
